Survey Question Types

Choose the right question format to get quality feedback

Each survey template includes easy-to-modify question and answer choices. Not only can you edit the text for survey questions and answers, change the order of questions, add new ones—but you can also change the question type to one of 7 types in just one click. Each survey question type has a different purpose giving you highly customized survey questions that target your audience and your business.

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Here are the seven types of survey questions you can ask:

Single-Select Multiple Choice: Limits customers to give only one answer. These also work for simple yes-no-maybe questions, or if you want to know which choice they like best.
Multi-Select Multiple Choice: Allows respondents to select more than one answer option. Questions usually say "Please select all that apply" to find out all the choices people like.
Rate One Item on a Scale: Asks customers to rate one item on a scale you specify--usually 1 to 5-to measure satisfaction level, ease of use, or likelihood to do something.
Rate Items on a Scale: Similar to the type above, customers rank several listed items based on a scale you specify.
Rank Numerically: Customers use a numerical scale to indicate how important a list of specified items are to them.
Open-ended Text: Sometimes known as the "essay question," this requires the respondent to type their answer in, and does not provide specific pre-set answer options.
Collect Personal Information: Ask a respondent for information such as name, email address, physical address, and phone number. Use this to contact them for later follow-up or to mail out rewards for survey participation.

Not sure what to ask? Check out some Popular Survey Templates